Tuesday, 22 March 2011

EXPERTISE


► BUSINESS Development / Corporate and Regulatory Affairs
► PROJECT Management / Start-up and Expansion Programs
► TALENT Management  / Recruitment and Training of Management Teams
► PRODUCT Development / Translation of Market Insight in Products and Services
► SALES and MARKETING / FMCG and Gambling - Retail and Service Operations
► EMERGING MARKETS / Asia, Africa, South America









► EXPANSION – global acquisition of gaming projects, start-up of lottery / betting operations in Africa, Asia and South America (EDITEC - Global Lottery and Sports Betting Operator - Emerging Markets)

► DEVELOPMENT – implementation of marketing / sales concept for new product lines – successful preparation of trading / channel partners in America, Asia and Europe (Binca Group - Organic Aquaculture - Retail / Wholesale Operator 2006/7)

► START-UP – definition of European marketing and sales concept for introduction of consumer products – successful product launch with leading European retail / grocery chains and channel / wholesale partners (Phillips Foods - Luxury Delicatessen - Retail / Wholesale Operator 2004/6)

► SET-UP – preparation of business plan and product development – design of sales concept and acquisition of key accounts – successful installation of technical and administrative infrastructure (Phone 24 - Telecom Retail / Service Operator, 2003/4)

► IMPROVEMENT – reform of sales and product management – successful implementation across various European market territories (Vectone - Telecom Retail / Service Operator 2002/3)

► INNOVATION – development of new product category in line with progressive brand and trade marketing / sales concept – successful launch with leading national retail / grocery chains (Shamrock - Fine Foods - Retail / Wholesale Operator 1998-2002)

Travel Map





BIOGRAPHY

"My career started 1982 at the “Basisresearch Institute” (WPP Group). After 6 years in different marketing consultancies – I focused for 10 years on operational tasks, managed a retail and food-service network: organised network expansion programs, guided effective retail / sales promotions in line with direct marketing concepts, and introduced advanced purchasing standards.

In 1997 I joined “Harrods” to further my consumer goods expertise within a prestigious retail organization. In 1998, a leading food distributor "Shamrock" invited me to develop a new category of fresh, pre-packed, value-added food products for leading national retail / grocery networks – I increased revenue and profit, played a key role in sourcing / purchasing and managed international trade relations. In 2002/3 I organized two interim projects for telecom operators, with responsibility for carrier interconnections, pre-paid voucher card concepts and call-shop services.

In 2004 “Phillips Foods” asked me, to lead its European Business Development – I established (from scratch) a distribution network for chilled and frozen food specialties in Austria, Benelux, France, Germany, Italy, Scandinavia, Spain and Switzerland. In 2006/7 I developed new customer relations for “Binca Group” a specialised supplier of organic and natural aquaculture products from Vietnam.

Following my interest to explore business opportunities in emerging markets, I joined “EDITEC” a global gaming operator – analysing, coaching and controlling various Lottery and Sports Betting Companies in Africa, Asia and South-America."

EFFECTIVE BUSINESS DEVELOPMENT

Tuesday, 1 April 2008

EDITEC - Global Lottery Operator

Leading Lottery and Sports Betting Operator in Africa – 1.2 billion transactions / year – 16 national operations – 35,000 Point-of-Sales – http://www.world-lotteries.org

► DEVELOPMENT of business partnerships and government relations for start-up of licenced subsidiaries, in emerging markets: Africa, Asia and South America.

► START-UP of national operations – recruitment, selection, training and analysis of Management-Teams / Sales Operations (Betting-Shops, Shop-in-Shop- and Retail Concepts).

► GUIDANCE of Marketing strategy (Brand- and Product design, Media- and PR-Campaigns, Direct Marketing and Promotion Programs)

► PRODUCT DEVELOPMENT for EPOS Systems – E-Commerce / Value-Added-Services VAS

Thursday, 8 November 2007

FRIEND OF THE SEA

Oliver supports FRIEND OF THE SEA - an environmental agency offering certification concepts for sustainable fisheries and aquaculture - promoting eco-friendly seafood products, to protect natural resources.

FRIEND OF THE SEA

BINCA Group 2006/7

Leading producer of organic and nature-orientated Aquaculture Products in Vietnam

► DEVELOPMENT of Business Relations for sales and distribution organic and nature-orientated Aquaculture Products in Europe, America and Asia – focus: food retailers, groceries, wholesalers, bulk-consumers, food industry.

► MANAGEMENT of on-line / off-line Direct Marketing, international trade-fair expositions – negotiation and guidance of Sales and Distribution Partnerships (Business Planning)

► PRODUCT DEVELOPMENT of organic and nature-orientated food specialities (value added products).

► Successful COMMERCIAL LAUNCH of “new” Premium-Products with leading retail organisations: Carrefour, Cuisine Solutions, Metro, Picard ….

PHILLIPS Foods Inc. 2004/6

World-Market-Leader for fresh pasteurised Crabmeat – Luxury Food Delicatessen – http://www.phillipsfoods.com

► START-UP / DEVELOPMENT of European Business Relations, for sales and distribution of fresh and frozen Food Delicatessen in: Austria, Benelux, France, Germany, Italy, Scandinavia, Spain and Switzerland.

► ORGANISATION of European Import- und Sales-Logistics (incl. adjustment of U.S. to EU Labelling- and Packaging - Standards)

PHONE 24 AG 2003/4

Start-up of joint enterprise – founded by independent Telecommunication Companies

► ANALYSIS of business potentials in the Telecommunication Industry: Internet- / Call-Shops, Prepaid-Calling-Cards, Carrier-to-Carrier business (international voice / data connections).

► DEVELOPMENT of Business Plan – Recruitment, Selection, and Training of Management-Team – installation of technical infrastructure and equipment – Operations of Telecommunication Services (Procurement and Commercial Administration).

► ACQUISITION and SET-UP of new accounts with: Telecommunication Carriers, Call-Shop Operators and Calling-Card Wholesalers

VECTONE Europe Ltd. 2002/3

Leading European Telecommunications Provider of Prepaid Calling-Cards - http://www.vectone.com

► INTERPRETATION / MODERATION of Business Guidelines between Company Headquarters in London, European Sales Subsidiaries and Key-Accounts in: Austria, Benelux, Germany and Switzerland.

► EXPANSION of gross-revenues by 25 % – through: improved Sales Performance, implementation of customer requirements (development and introduction of customised products and services) and reform of business conditions (introduction of efficient credit- and payment control).

SHAMROCK 1998/2002

Leading Food Merchant / Trader (Import and Distribution of fresh Seafood Products) - http://www.shamrock-lachs.de

► DEVELOPMENT of new Product-Category (fresh, chilled, pre-packed / MAP – Seafood Products)

► GUIDANCE of Brand-, Trade-Marketing- and Category-Management-Concepts

► Recruitment, Selection, Training and MANAGEMENT of Operations-Team

► ACQUISTION and SET-UP of new accounts with leading food retail organisations: Edeka, Rewe, Wal-Mart…

► COMMERCIAL MANAGEMENT (P+L – Procurement / Sales, Logistics...) – increase of gross-revenues by 100 % – margin improvement: 10 / 15 % EBITA

HARRODS 1997/98

Renowned Department store in London – http://www.harrods.com

► Consolidation of EXPERTISE in Food Trade und Catering Industry

► CUSTOMER CARE for sophisticated consumers of Luxury Food Delicatessen at Harrods Food Halls.

Wiesbadener WEINGEWÖLBE 1988/97

Innovative Wine-Trade- and Catering-Company

► MANAGEMENT of Retail- and Catering Business (Guidance of 300 employees – Servicing up to 5000 customers / day)

► DEVELOPMENT of cross functional price / margin system (off-trade / on-trade)

► DECREASE of purchasing costs through negotiation of advanced buying conditions (commercial storage credit, volume prices, bonus / rebate, marketing allocation budget...).

► EXPENSION of gross-turnover and net profit, through implementation of effective CRM and Direct Marketing Concepts

BERATUNGSSOZIETÄT 1986/88

Agency for Consumer-Promotions (below-the-line Concepts and Trade Marketing)

► MANAGEMENT of Market- and Benchmarking-Analysis

► DEVELOPMENT of Promotion Programs (below-the-line: Product Presentations, Press Conferences, Trade-Fair Exposition, Event-Marketing, Sport-Sponsoring).

► CO-ORDINATION, Production and Buying of Print-Materials (Publications, Brochures, Catalogues), Packaging- and Sales Equipment – Management of Graphic-Design und Multi-Media-Projects.

KG PUBLIC RELATIONS 1984/86

Reputable Public-Relations Agency

► EDITING of Customer- and Associate- (in-house) Publications

► MANAGEMENT of Press Conferences and PR-Events

► PRODUCTION and Buying of Design formats for: Print, Radio and TV

HMS CARAT 1984

World Leading Media Agency – http://www.carat.com – http://www.aegisplc.com

► Consolidation of EXPERTISE in strategic Planning of national and international Communications- and Media Campaigns

► SELECTION and EVALUATION of effective Media Planning (Contact-Quality, Contact-Price and Contact-Volume)

BASISRESEARCH INSTITUTE / WPP GROUP 1982/83

Reputable Market Research Institute – Subsidiary of J. Walter Thompson / WPP Group - http://www.jwt.com - http://www.wpp.com - http://www.millwardbrown.com

► Interview of Opinion Leaders (Entrepreneurs, Business Leaders, Medical Specialists) and Consumers to explore opinion characteristics and behaviour patterns – for Consumer Goods Industry, Publishing and Automotive Companies, Pharmaceutical Industry and Governments Agencies.